- Curls lashes with one squeeze
- Custom curve adapts to all eye shapes
- Captures hard-to-reach lashes
Rosie Huntington-Whiteley, Rosie Inc Founder:
Model-turned-founder and Chief Creative Officer Rosie Huntington-Whiteley refines her professional experience as a model and editor into a sharp, smart aesthetic that anticipates and executes what the modern individual wants in terms of cosmetics, formula and performance.
Her experience working daily with beauty professionals in makeup, skin and hair makes her an insightful and creative collaborator who prioritises innovative clean ingredients, sustainable solutions and high-performance, non-comedogenic formulations.