It’s made with plant-based ingredients like bayberry and rose wax, plus an all-in-one brush for buildable volume that lifts and lengthens.
Super-black mineral pigments make the most of every little lash.
No flakes. No smudges. No, really!!


Florence is made with love by Millie Bobby Brown (a.k.a. mills).
Mills has sat in hundreds of makeup chairs—everything she’s learned along the way has shown her that beauty is really all about loving and expressing ourselves.
That’s why she named florence after her great-grandma, a woman who embraced herself and did things that made her happy all her life.